CarFriend is India's leading car search venture that helps users buy cars that are right for them. Its website and app carry rich automotive content such as expert reviews, detailed specs and prices, comparisons as well as videos and pictures of all car brands and models available in India. The company has tie-ups with many auto manufacturers, more than 10000 car and 3000+dealers and numerous financial institutions to facilitate the purchase of vehicles.

CarFriend has launched many innovative features to ensure that users get an immersive experience of the car model before visiting a dealer showroom. These include a Feel The Car tool that gives 360-degree interior/exterior views with sounds of the car and explanations of features with videos; search and comparison by make, model, price, features; and live offers and promotions in all cities. The platform also has used car classifieds wherein users can upload their cars for sale, and find used cars for buying from individuals and used car dealers.